With Cameo, you'll take a selfie to coach Snapchat what you resemble. A few weeks ago, researchers from the MIT Center for Advanced Virtuality showed how deepfake videos can have severe consequences. Snapchat told TechCrunch that Cameos will be available "soon".
Researchers from MIT Center for Advanced Virtuality created a deepfake video of former US President Richard Nixon reading a speech about the Apollo 11.
The feature is called Snapchat Cameos and is intended as a Bitmoji alternative that's easily shareable in other apps. Under such circumstances, Snapchat has rolled out a feature that's completely based on deepfake technology. Through Cameo, users can edit photos, then insert them into a video.
Snapchat has 150 short looping video clips (which also feature sounds) that users can place their face into. Furthermore, Cameo is claimed to make it easier for users to express themselves through GIF.More news: Miley Cyrus Adds a 'Freedom' Tattoo to Her Collection
Snapchat says the idea is to create an impression that the user is starring in the videos.
Snapchat stands out when compared to all the other social media apps by providing users with access to a plethora of camera lenses.
Now, Snapchat's Cameo will leverage the Deepfake tech, although purely for fun.
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This is basically what isolates how Snapchat expects to utilize deepfake versus the malevolent substance on the web that has been utilized for counterfeit news.
Snapchat is preparing to launch a big new feature that uses your selfies to replace the faces of people in videos you can then share.
As TechCrunch's original report, linked below, pointed out, Snapchat's monetisation efforts are still only starting to gather steam, so don't be surprised if Cameos offers chances for sponsored clips, for example from new movie releases, in the near future.More news: Newspaper demands accuracy disclaimer be added to Richard Jewell over reporter's portrayal