Delta seemed to throw down a gauntlet last week when it joined with Virgin Atlantic and announced plans to serve London's Gatwick Airport from NY and Boston sometime in 2020 - details were sparse.
And, in order to do so, JetBlue is adding a whole new aircraft to its fleet. But the airline plans to expand its European destinations within reach of its aircraft.
Delta appeared to throw down a gauntlet last week after it joined with Virgin Atlantic and declared plans to serve London's Gatwick Airport from Boston and NY in 2020. The airline hasn't picked which London airport it will use.More news: Galaxy A80: Photos, Release Date, Specifications, And Price Details
JetBlue said it will be the first transatlantic service offered by the airline. He said he can offer dramatically lower fares in business class and throw in amenities like live TV and more legroom in economy to stimulate new demand. It needs approval to run long, over-water flights using jets.
Hayes believes there's space for JetBlue to undercut.
The tougher challenge for JetBlue is likely to come from the biggest carriers that for years have dominated traffic across the North Atlantic. British Airways (Heathrow-JFK, Heathrow-Newark, London City-JFK, Gatwick-JFK), Virgin Atlantic (Heathrow-JFK and Heathrow-Newark), Delta and American (JFK-Heathrow), United (Newark-Heathrow) and Norwegian Air (Gatwick-JFK). The new flights to London are subject to receipt of the government operating authority, JetBlue said.More news: Acer announces ConceptD; company’s new line-up of premium laptops designed for creators
"The big airlines will tell you that competition has never been more robust, but the smaller airlines have never found it harder to get access", Geraghty said. Delta last week announced it will begin flights to Boston and NY from London's Gatwick airport with trans-Atlantic partner Virgin Atlantic starting in 2020. Delta is a major competitor to JetBlue in both of those northeastern USA cities.
In addition to its USA routes, JetBlue has flights to almost two dozen countries in the Caribbean, Mexico and the northern part of South America.More news: Two of Nintendo's Biggest Exclusives Will Soon Be Getting Labo VR Support