Bloomberg reported on Thursday that the company is selling less than 10 units of the product in some of its stores per day with inventories rapidly piling up in most locations.
During the HomePod's first 10 weeks of sales, it eked out 10 percent of the smart speaker market, compared with 73 percent for Amazon's Echo devices and 14 percent for the Google Home, according to Slice Intelligence.More news: Beating Brexit barriers: Most UK businesses want close regulatory alignment with EU
Similarly, the HomePod's AI-based digital assistant Siri had obvious issues handling common voice requests, which Apple appears to be addressing by ramping up Siri hiring - and adding a collection of mostly bad jokes to give the feature more personality. Previous reports of underwhelming HomePod demand that surfaced last month claim Apple was looking to churn out 6 to 7 million units in its first production run.
Apple has unveiled the $349 HomePod at WWDC during the last June and calls the device a "breakthrough home speaker" which grant permission to Siri Virtual Assistant in user's homes.
By late March, Apple had lowered sales forecasts and cut some orders with Inventec Corp., one of the manufacturers that builds the HomePod for Apple, according to a person familiar with the matter.More news: Knicks dismiss Jeff Hornacek; candidates include David Fizdale, David Blatt, Mark Jackson
Siri on HomePod can answer basic questions, play back and interact with audio content (currently limited to Apple services), control HomeKit devices, set timers and more.
Apple's CEO will be providing a quarterly summary on May 01, 2018 and perhaps at that time he'll shed some light on HomePod over and above marketing-speak. During the opening pre-order weekend, the HomePod grabbed 72 percent of revenue in the smart speaker category. Google Home and Sonos Ones garnered 8 percent and 5 percent of revenues, respectively. Munster predicts Amazon will sell 29 million Echos in 2018 and 39 million in 2019.
High pre-order numbers lead to analysts suggesting the HomePod would sell well, but the delayed February launch meant Apple lost out on the Christmas sales. Not every Apple product was a hit out of the gate. So Apple can be expected to regularly update HomePod software alongside the iPhone. Do any of you now own a smart speaker?More news: Third national security aide resigns from White House after Bolton takes job