Apparently, Fitbit was very close to keeping its newest smartwatch a secret all the way through, officially taking the wraps off the Versa just a few days after that name first made the rounds. You've got Apple dominating with the Apple Watch followed by...
Fitbit's focus on health is on full display here.
Fitbit's Versa feels much more comfortable on my wrist than the Ionic did. I relived some elementary school gym class trauma with a session of dodgeball and Presidential Fitness Test-style strength training.
It has numerous same features as the Ionic, and some new ones, too. If you're a runner, for example, you'll be better served by the Ionic or a different sports platform.More news: Bears to sign Super Bowl hero Trey Burton
Fitbit will soon be introducing "Quick Replies", which let you send quick pre-populated or customisable replies to text messages and instant messenger apps (Android only). It's also safe for swimming. These are much more engaging than other sportswatch rivals and it's great to see them retained on the Versa.
Fitbit Versa will cost $200 Dollars for the black with a black aluminum case, gray with a silver aluminum case, and peach with a rose gold case, while The Fitbit Versa Special Editions - which include Fitbit Pay compatibility - are priced at $230. Accessories, including leather and stainless steel straps, will range in price from $29.95 to $99.95. A Special Edition will also be available that will include an NFC chip for use with Fitbit Pay. It'll also feature a custom adidas clock face and is expected to arrive March 19 for $329.95.
The Fitbit Ace, meanwhile, is a $100 version of the Fitbit Alta fitness tracker that is aimed at children. The Ace will go on sale in Q2 2018, and can also be pre-ordered straight away from the Fitbit site.
The Ace has a battery that will last up to five days on a single charge, and features an adjustable, showerproof band that comes in two colors - electric blue and power purple. The tracker counts steps and also gives prompts to move. Through the Fitbit app parents can check their child's activity, progress on activity goals and even approve friend requests from family members - that way the whole family can stay in healthy competition.
The goal for Fitbit Ace, the company says, is to encourage kids to build habits around being physically active from an early age.More news: Trump says 'disagreed on things' with Rex Tillerson
Fitbit's revamped smartwatch software includes a female health app to track periods. It also comes packed with the Relax guided breathing tutorials we've seen before. You'll be able to take all of that data to your doctor if you notice that your cycles and symptoms swing wildly from month to month.
Park pointed to health matters such as diabetes, heart health, sleep disorders, and mental health as areas where Fitbit devices and the data they collect could potentially help medical professionals make diagnoses and treat patients.
This is all part of Fitbit's push to expand into new demographics.
Swipe up on the touchscreen and you'll now be taken into a health dashboard, which shows you most of your vital health-tracking stats (although not, strangely, your sleep).More news: Comerica Bank Acquires 52967 Shares of Norwegian Cruise Line Holdings Ltd. (NCLH)